Social Media Friendly Plants by Sameer Kulavoor

Sameer Kulavoor (1983) is a visual artist based in Mumbai, India. He explores the influence of time, culture, politics, and socio-economic conditions on our surroundings through drawing, painting, illustrations, and zines. Kulavoor founded Bombay Duck Designs, an independent illustration design studio.

In his mural, Kulavoor presents a new perspective on algorithms, highlighting their evolution from computational rules to influential forces in social media, shaping our thoughts, habits, and relationships.

The mural also comments on the social media-driven popularity of certain plants, which are now ubiquitous in cafes, homes, and selfies. Arranged like an Instagram grid, the composition reflects how algorithms replicate trends.

The artwork portrays people photographing plants and taking selfies, a common sight in Lodhi Colony, reflecting the social media phenomenon of capturing street art. Kulavoor humorously critiques the trend of 'pretty-pinterest-plants,' emphasizing their fast-fashion appeal and the quest for social media likes.